How Does Disney Lead?

The harsh reality is that satisfaction is dangerous.

At Disney, we are never satisfied.

Every day, all day, we are focused on exceeding expectations at every customer and employee touch point.

Sound like your organization?

Never satisfied?

Never.

Satisfied.

A world-class organizational leadership culture must set a standard so high, it literally guarantees competitive immunity.

Think about it and imagine your organizational leadership being intentional and relentless about clearly outdistancing your competition.

Now imagine how aiming for solid customer and employee “satisfaction” scores on your surveys.

Satisfaction is not the goal.

Exceeding expectations is the goal.

World-class leadership excellence is the goal.

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