Every day is day one

Disney Keynote Speaker — Walt believed cleanliness and friendliness trumped everything.

Virginia Falls Glacier Park — Do you see it?

Walt Disney was not perfect.

He struggled with many things, like the rest of us.

Yet his ability to see the most important things clearly, and see a better tomorrow, made him the Customer Service legend he is today.

Ever notice how things at Disney Theme Parks look so fresh, new, like day one? It’s a philosophy that comes directly from Walt. Walt said…

Those sharp pencil guys tell you, ‘Walt, if we cut down on maintenance, we’d save a lot of money.’ But I don’t believe in that; it must be kept clean and fresh. – Walt Disney

To Walt, the goal is clear, concise, and compelling…

To compellingly connect emotionally you must communicate his message of happiness through a pristine setting.

Day one refers to the vision, drive, commitment, passion, energy, and hope (the very first day you launch your company) that your product or service will change the lives of many people – possibly enough people to influence the world.

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A backstage look at the Disney figurine photo shoot

Mount Rustmore Disney’s Castaway Cay from jeff noel on Vimeo.

A backstage look at a Disney figurine photo shoot.

Backstage is the part our Guests never see.

Think of backstage this way…

If people knew how hard i worked to gain my mastery, they wouldn’t think it was so wonderful after all. – Michelangelo

Why does it take years to write and publish a book?

Do it and the answer will be clear.

Now, apply that to doing seven books.

Writing about writing, and writing about writing in Glacier is very motivating to me.

That’s why i’m doing it.

The odds of anyone caring but me are super low.

Remember what i always say, “Find a million ways to stay motivated.”

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We are at the Magic Kingdom Theme Park entrance turnstiles

Disney Institute Keynote Speaker — What does the sign say? It’s really important in Disney history (and vision).

Yesterday i wrote about the Guest arrival experience in the 1970s.

We pick up today where we left off – on the Park side of the turnstiles – officially inside Disney’s Magic Kingdom Theme Park.

There are two tunnel-like entrances to choose from.

One on the far right and one on the far left.

And in between is the giant flora Mickey Mouse face, made from flowers.

This is an emotional greeting and a fantastic gateway to the other side.

You see, there’s an earthen berm around Magic Kingdom – a curtain if you will, to build the anticipation for a show that’s going to start as soon as you pass through it.

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We started Walt Disney World with what we knew we could do

We started Walt Disney World with a foundation we knew we could replicate.

Build a Disneyland style replica, with a few modifications to make it unique enough to have it’s own identity.

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Happy 47th birthday WDW

Walt Disney was trapped at Disneyland.

He never saw it coming.

One-hundred and sixty acres was 10 times bigger than the original “spare” land he had at his Studio.

The city council never approved his request to rezone those 16 acres.

They didn’t want a year-round carnival in their city.

Walt saw it as a blessing because his ideas continued to expand well beyond anything 16 acres could hold.

So 160 acres….oh my gosh…plenty of land.

Boy was he wrong.

After Disneyland opened in 1955, and as Walt kept dreaming, he told his inner circle to secretly buy up as much swampland near Orlando as they possibly could.

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