Mid Life Celebration has now been writing five daily blogs for one year.
This is not an April Fool’s joke (although the timing is perfect).
I remember how it all started. March 2009. Our 2nd-grade son was questioning why he had to read aloud 20 minutes every day.
“If you want to be a good reader, you need to read a lot”, I said.
Then I continued, “You know I’m training for the World Championships, right? If I want to be a good runner, I need to run a lot.”
Then, the flash of light!
“If you want to be a good writer, you should write a lot.”
What started as a simple 100-day challenge to write daily, in the five blogs, has turned into a heretical marketing and brand value proposition.