Your mental value Does writing a book at Disney matter? Your mental value is not what you know, it’s what you do – applying what you know to your daily attitude habits is vibrancy. dad • • • • • This website is about our MIND. To read today’s post about our BODY, click here. By jeff noel Retired Disney Institute Keynote Speaker and Prolific Blogger. Five daily, differently-themed personal blogs (about life's 5 big choices) on five interconnected sites. View all of jeff noel's posts.